Sunday, August 20, 2006

Flops on a Plane

Wow. I didn't see this coming at all. According to Box Office Mojo, Snakes on a Plane made only $13.8M in it's opening weekend. That's a little more than half of what I thought it would make. Snakes had one of the best grassroots hype machines I've ever seen behind it and still it couldn't do as well as your typical J.Lo romantic comedy. I mean this was a fairly low budget film that, despite that handicap, still got promo time on all the major TV networks, and it didn't help one bit. It did no better than an anonymous action movie or thriller.

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